How many times you write your best posts? The ones which get immense amount of comments, tweet, diggs etc. Well the obvious answer is that you don’t write such posts everyday. May be once in a week or so, if not less!! So what happens to those posts which you wrote and brought great traffic to your blog. Obviously you don’t want them to get burried somewhere in archives and lost in the time.
Its not an herculean task to utilize older posts, there are many ways of doing it. Besides such popular old posts its a good idea to also utilize other not so older posts, as you would always want to show as much content as possible to your visitor.
Moreover it also helps in building internal links, which is always good for your rankings.
So DailyTechPost has come up with “5 Tips To Utilize Older Posts Effectively”
Featured Box Having a featured box showing featured posts is perhaps the best idea to show your popular older posts and also the posts which you think should be highlighted.
Most Popular Posts A widget showing popular posts in your sidebar can also be useful. It might not be able to show all the older posts, but certainly helps in retaining popular posts on the home page of your blog.
Related Posts Well this might not show popular posts, but actually it helps in utilizing your older posts. So this is one of the “Must Have” things that you should have on your blog.
Interlinks Same as Related Posts, this also helps in utilizing your older posts. It can be useful for keeping visitors engaged, as while reading your posts they might find a link to something that they wanted exactly.
Monthly/Weekly Roundups You should always come up with monthly/weekly round up post giving the list of all the posts that you wrote in a month/week. Besides building internal links and utilizing older posts it also helps in building reader base. As some readers who might not visit/read your blog daily but would surely love to read such posts.
Social Network Yes its a good idea to promote your older posts once a while to social networking sites, that will help in getting stream of traffic on them too. So start tweeting your older posts right now But remember don’t overdo it.